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Meet Shari Cogan, President, CoganPR

“PR is my passion. It’s an ever-changing world, but that’s what keeps it exciting. For over 15 years, my motivation has been to create buzz for my clients and help achieve their marketing and public relations goals including quality media coverage.”

Shari has worked in the public relations industry for over 15 years with extensive experience in media relations including media training and strategic planning.  Her passion for public relations and results oriented attitude is evident in her successful career and proven record of solid accomplishments.

She has represented clients from a variety of industries including consumer goods, technology, beauty, health, entertainment and media including Starbucks, Dell and Rogers. In addition, she has worked closely with company CEOs to help launch products and services across North America such as Fusion Beauty, CLEAN Fragrance, art company DNA 11 / CanvasPop and

Working at the frontline of media relations, Shari understands the importance and power for “out of the box” thinking.  With her incredible media contacts and ability to create newsworthy stories she has the ability to generate the buzz companies are looking for.

Having worked on the client and agency-side, as well as managed internal PR teams and PR agencies around the world, Shari understands the need for good strategy, the importance of client service and imperative to deliver outstanding results.

Shari holds a Public Relations Certificate from Humber College and a H.B.A in Communications and Psychology from York University.